Survey Says
More and more races are asking participants what they think of the event’s efforts to green things up, typically as part of a post-event survey. But I can’t recall having a client ask runners about their green initiatives pre-race, specifically as part of the registration process.
In the there’s-a-first-time-for-everything category, the Chevron Houston Marathon folks are doing just that. And the response rate is not only high, but the rate of positive responses is very encouraging:
- When asked “are you aware of the Houston Marathon Committee’s efforts to go green,” 53% of registrants (8,188 runners) answered yes.
- When asked “is participating in a certified green event important to you,” 51% of runners (7,942 runners) answered yes.
In regards to the second bullet, Houston runners should be pleased: the Houston Marathon Committee intends to pursue certification from the Council for Responsible Sport next January.
By the way, Houston’s numbers compare very favorably with recent post-race survey results from the Credit Union Cherry Blossom 10 Mile Run:
- 63% of respondents said they were aware of Cherry Blossom’s application for CRS Certification, and
- 82% of respondents said that green certification was important to them.
Other tidbits from the Cherry Blossom survey included:
- 79% of respondents said there were “concerned” to “extremely concerned” about the environmental impact of running events, and
- 81% preferred receiving an iGiftBag Virtual Goodie Bag over a conventional goodie bag.
If you’ve got interesting survey results to share on the subject of greening races, please do so via the comments box.
Tags: Chevron Houston Marathon, council for responsible sport, Credit Union Cherry Blossom 10 Mile Run, CRS Certified, green event certification, green event management, green events, greening your event, iGiftBag, virtual goodie bags